Senior Business Development Manager
What we're all about:
Wireless Logic mdex GmbH is the German subsidiary of Wireless Logic Group - the world's largest independent IoT connectivity provider. Recognised as a Leader in the Gartner Magic Quadrant for Managed IoT Connectivity, we connect over 18 million devices across 165 countries. In Germany, we offer IoT/M2M SIM cards, eSIM solutions, IP services, industrial routers, and comprehensive connectivity platforms for customers in energy, transport, Industry 4.0, healthcare, and security.
Our claim: Connect - Control - Secure.
IoT... a fancy acronym or a secret code?
The Internet of Things (IoT) is like the magical glue that keeps the world connected! From ordering your favourite takeaway to the ANPR technology that helps you find a parking spot, IoT is everywhere-even if you don't realize it. At Wireless Logic, we provide cutting-edge connectivity solutions and technologies to ensure a vast array of devices stay seamlessly connected.
The Role
As a Senior Business Development Manager, you will be responsible for new customer acquisition in the German IoT/M2M market. You will identify and win new customers - focusing on medium to large opportunities - and build a sustainable sales pipeline.
After successful onboarding and initial revenue realisation, you will hand over customers to our Account Management and Customer Success teams for long-term development.
You will collaborate closely with Marketing and Pre-Sales team, using a campaign-driven approach to systematically develop target markets.
Key responsibilities include but not limited to:
- Systematically identify and engage potential new customers in the IoT/M2M space
- Build, maintain, and manage a high-performing sales pipeline
- Consultative selling: understand customer challenges and develop tailored solutions from our portfolio
- Create and deliver professional proposals and presentations
- Collaborate closely with Marketing on campaigns, events, and webinars
- Market mapping: analyse target markets, identify OEMs, system integrators, solution providers, and end customers
- Achieve agreed quarterly targets (pipeline, meetings, new customer acquisition)
- Structured handover of acquired customers to Account Management / Customer Success
- Cross-departmental communication to ensure customer requirements are met
Ideal Experience
- Minimum 7 years of B2B sales experience, preferably in IoT, M2M, telecommunications, or related technology sectors
- Proven track record in new business acquisition and solution-based selling
- Confident handling of complex sales cycles with multiple decision-making levels
- Strong objection handling, negotiation, and closing skills
- Native-level German and good English skills
- Highly self-motivated, resilient, and results-oriented
- Willingness to travel within Germany
A bonus if:
- Experience with consultative selling in technical environments
- Existing network in relevant IoT verticals (energy, transport, manufacturing, security)
- Experience collaborating with SDR/Marketing teams in campaign-driven sales models
What's in it for you:
- 30 days annual leave plus additional half days on Christmas Eve and New Year's Eve
- Flexible working hours based on trust
- Home office / remote work - including home office equipment
- Company car (fully electric) per company car policy
- Job Rad bicycle leasing (bicycle or e-bike)
- Company pension scheme with 50% employer contribution
- Christmas bonus and profit sharing
- Special bonuses for outstanding performance
- Employee Assistance Program
- Company mobile phone and laptop
- Structured onboarding and continuous development in a growing, international company