Senior Executive, Social Media

*Please only send your application in English

About the Role

SharkNinja is looking for a Social Media & Influencer Senior Executive to support the day-to-day execution of our social media and influencer marketing activity across the DACH region, with a primary focus on Germany. Working within an established social strategy and brand guidelines, you will help bring our consumer products to life across platforms - executing content, managing community interactions, and supporting the coordination of influencer partnerships and campaign logistics.
This role suits someone with solid hands-on experience in social media execution who works reliably and independently on defined tasks, follows established processes, and supports the wider marketing team in delivering consistent, on-brand output across channels.

What You'll Do:

• Execute and schedule social media content across Instagram, TikTok, YouTube, and Facebook in line with the content calendar and brand guidelines
• Monitor and manage community interactions daily - responding to comments, direct messages, and mentions in a timely, on-brand, and professional manner
• Support influencer partnership logistics, including product seeding, brief distribution, contract coordination, content tracking, and deliverable management
• Assist in the coordination of campaign activity for product launches, seasonal moments, and brand storytelling initiatives, supporting the wider team on execution and asset management
• Compile and maintain regular performance reports using established templates and analytics tools, flagging notable trends or anomalies to the wider team
• Support content production by assisting with light editing, copywriting, and asset organization in collaboration with creative and marketing teams
• Maintain and update influencer databases, campaign trackers, and asset libraries to ensure accurate and accessible records
• Stay current on platform updates, algorithm changes, and relevant developments in the consumer goods and home technology space
• Support the onboarding and day-to-day guidance of more junior team members where applicable

What You Bring:

• Experience in a social media coordination, influencer support, or digital marketing execution role
• Hands-on experience executing and scheduling content across Instagram, TikTok, YouTube, and Facebook
• Working knowledge of content creation and editing tools, including CapCut and Adobe Creative Suite
• Familiarity with social media analytics platforms such as Instagram Insights and Google Analytics, with the ability to compile and present straightforward performance data
• Strong organizational and administrative skills - able to manage multiple tasks, deadlines, and asset workflows simultaneously with a high degree of accuracy
• Professional bilingual proficiency in German and English, both written and verbal
• Detail-oriented and accountable, with a consistent track record of delivering quality work on time