Senior Director, Regional Sales
About the Role
This is a high-impact leadership opportunity for a commercially driven sales executive ready to own and accelerate growth across one of our most strategically important EMEA territories - Germany, Eastern Europe, Alps, Italy, and Iberia.
As Senior Director, Regional Sales, you will lead a talented team of sales professionals, build and scale a high-performing channel ecosystem, and drive direct end-user engagement across a diverse, multi-market region. You will operate with significant autonomy, shaping go-to-market strategy and influencing company-wide objectives at the highest level.
This role is not for the faint-hearted. It demands a leader who thrives in complexity, moves fast, and knows how to win in competitive markets - through partners, through people, and through presence.
What You'll Do
- Own regional revenue performance across Germany, Eastern Europe, Alps, Italy, and Iberia - setting the standard for growth, pipeline health, and forecast accuracy.
- Lead and inspire a geographically distributed sales team, fostering a high-performance culture built on accountability, development, and results.
- Drive a hybrid go-to-market model - balancing strategic channel partnerships with direct end-user engagement to maximise market penetration and deal velocity.
- Build and deepen relationships with key channel partners including VARs, resellers, distributors, and MSPs - developing joint business plans that deliver mutual growth.
- Engage directly with enterprise and mid-market end users, positioning solutions at the senior stakeholder level and accelerating complex sales cycles.
- Collaborate with regional distributors - including pan-European players and local specialists - to extend reach and amplify partner-led pipeline.
- Partner with field marketing to design and execute region-specific demand generation programmes and co-funded partner initiatives.
- Contribute to EMEA-wide strategy, working closely with the EVP of EMEA to shape priorities, resource allocation, and market expansion plans.
- Navigate significant and complex challenges with sound commercial judgment and creative problem-solving - from competitive displacement to partner conflicts and market-entry decisions.
What You'll Bring
- 12-15+ years of progressive sales leadership experience, with a strong track record of leading regional or multi-country teams in technology markets.
- Deep expertise in cybersecurity and/or networking - a genuine understanding of the threat landscape, vendor ecosystem, and buyer behaviour.
- Proven channel and MSP leadership - experience building and scaling VAR, reseller, distributor, and Managed Service Provider programmes across European markets.
- Hybrid sales model experience - equally comfortable driving channel-led growth and engaging directly with enterprise and mid-market end users.
- European market fluency - hands-on experience managing commercial operations across DACH, CEE, Southern Europe, or Iberia, with an appreciation of regional business culture and buying dynamics.
- Strong distributor relationships - familiarity with pan-European distribution and the ability to leverage these partnerships for scale.
- Field marketing collaboration - experience co-developing demand generation strategies and managing partner marketing budgets.
- Executive presence and stakeholder influence - the ability to operate credibly at C-suite level internally and externally.
- Language skills are a distinct advantage - proficiency in German, Italian, Spanish, or other regional languages will be highly valued given the breadth of territory.
- Based in Germany, with the ability and willingness to travel regularly across the region.
Why This Role
You'll have the platform, the territory, and the executive sponsorship to make a real mark. Reporting directly to the EVP of EMEA, you'll be a key voice in shaping how the business grows across some of Europe's most dynamic markets - with the autonomy to lead, the resources to execute, and the team to do it with.
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