Senior European Public Relations Specialist (m/f/d)

Job Summary

MathWorks has a hybrid work model that enables staff members to split their time between office and home. The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations. Learn More: https://www.mathworks.com/company/jobs/resources/applying-and-interviewing.html#onboarding.

The Senior EMEA PR Specialist will lead public relations efforts across Europe (including Germany, United Kingdom, Spain, France, and Italy), driving visibility and credibility for MathWorks among users and decision-makers. This role focuses on building brand awareness for MathWorks, MATLAB, and Simulink through the execution of regional PR strategies aligned with global priorities, managing relationships with top-tier business and technology media, and owning critical Central PR programs, such as spokesperson training. The position requires a strategic communicator who can operate independently while collaborating closely with regional and global stakeholders.

MathWorks nurtures growth, appreciates inclusivity, encourages initiative, values teamwork, shares success, and rewards excellence.

Responsibilities

• Develop and execute Europe-focused PR plans that align with global PR strategy and business objectives.
• Build and maintain relationships with top-tier business and technology media outlets across Europe.
• Identify and develop localized story angles for regional media.
• Localize global messaging for regional relevance and cultural nuance.
• Own and manage critical Central PR programs, including spokesperson media training.
• Identify infrastructure or operational gaps and build scalable PR programs with global impact.
• Monitor and report on EMEA PR performance metrics, providing insights and recommendations based on the data.
• Manage external PR agencies to amplify key messages and thought leadership.

Minimum Qualifications

• A bachelor's degree and 6 years of professional work experience (or a master's degree and 3 years of professional work experience, or equivalent experience) is required.

Additional Qualifications

Must-have qualifications

• Substantial PR experience, ideally in a regional or global role within a technology or engineering-focused organization.
• Capable of managing multiple complex-scope projects.
• A proven track record innovating new processes and programs to reflect evolution in the media landscape.
• Excellent written and verbal communication skills in English; proficiency in additional European languages is a plus.
• Ability to gather and apply feedback from internal stakeholders.
• Capable of working independently within a global organization.
• Strong organizational skills.

Preferred experience and skills

• Familiarity with analyst relations and media training programs.
• Understanding of modern social media platforms and how they intersect with traditional PR tactics.
• Demonstrated creativity and ingenuity in solving complex problems.
• Experience building and executing data-driven PR content, such as user surveys.
• Bachelor's degree in Communications, Public Relations, Marketing, or equivalent professional experience.