Coffee Account Manager Germany

Coffee Account Manager Germany

About BrevilleOver the past80+ years Breville has grown to become an iconic global brand, deliveringkitchen products to over 70 countries around the globe. Breville enhancespeople's lives through the delivery of brilliant innovation and thoughtfuldesign based on deep consumer insights, empowering people to do things moreimpressively or easily than they'd thought possible in their own home andultimately allowing them to "Master Every Moment".

A career atBreville is truly a one-of-a-kind experience. It's more than working for aglobal leader; it's an opportunity to be a part of something that impactspeople all over the world.

About the role

We are seeking an experienced Coffee Account Manager Germany to represent Sage Appliances. This role combines in-depth coffee knowledge, strong training skills, and a passion for inspiring others. You will be the face of Sage in retail environments and with our coffee partners, helping us strengthen our reputation as a leading coffee company.

This role is accountable for building strong,results-focused relationships with key resellers, driving commercial outcomesthrough joint business planning, and ensuring every interaction strengthensbrand performance and sell-through.

This is a hunter role, but hunting heremeans continuously driving growth within existing and next-tier accounts - turning relationships into measurable, repeatable sales results. Thesuccessful candidate will be a recognised presence within the specialty coffeecommunity, commercially astute, and able to translate brand ambition intocustomer action.

Key responsibilities include
Establishing and strengthening the customer relationship with the assigned keyaccounts with all 3 brands in Germany.

• Deliver profitable sales growth across Specialty Retail within the assignedregion.
• Establishing and strengthening the customer relationship with the assigned key accounts with all 3 brands in Germany.
• Lead initial territory planning to define key accounts, opportunity sizing, andrevenue goals.
• Build, execute, and own account-level business plans aligned with EMEASpecialty Sales strategy
• Program visits of the existing accounts but also of potential ones.
• Ensuring the achievement of sales, margins, and market share objectives underbudget proposal at the assigned key accounts
• Supporting the expansion into the specialty channel, representing, andpromoting the brands through training, masterclasses, special events.
• Connecting with the relevant influencers/coffee insiders of the German community and engage them in talking about the BRG products
• Supporting the sales director and country manager with the negotiation andconclusion of agreements
• Preparation and participation at fairs, events.
• Sales forecast creation for the key accounts and sales reports with customers'analysis of the relative performances.
• Creation and implementation of business plans for the assigned key accounts
• Collection and reporting of relevant information in the market, of competitorconditions/strategies and conduct market surveys, get information about thelatest trend
• Promotional activity planning and execution in conjunction with Sales targetsand channel management
• Budget responsibility
• Supporting and inspiring partners, ensuring they can successfully showcase andsell all 3 brands.
• Providing hands-on demonstrations and guidance to elevate the customer andpartner experience.
• Building strong relationships with retail teams, roasters, and key coffeecommunity stakeholders.
• Staying up to date with specialty coffee trends and translating them intorelevant insights for training and brand storytelling.
• Collaborating with marketing teams to ensure consistent messaging and impactfulretail presence.

We're Interested in Hearing from People Who Have

• Proven experience in the coffee industry (Specialty coffee, barista, trainer, working with premium consumer goods or in a similar customer-facing role).
• Hunter mindset - able to turn relationships into sustained revenue growth.
• Skilled at building and executing joint business plans with partners.
• Strong presentation and training skills, with the ability to inspire and engage diverse audiences.
• Deep passion for specialty coffee, from bean to cup, and enthusiasm for sharing knowledge.
• Excellent communication and interpersonal skills, with the ability to build lasting relationships.
• Confidence in representing a premium brand in both retail and coffee community environments.
• A proactive, hands-on approach with strong organizational skills and attention to detail.
• Flexibility to travel regularly to retail locations, roaster partners, and events.
• Fluency in German and proficiency in English (spoken and written)
• Sales territory covers Western Germany.

KeyPerformance Indicators

• Sales growth and margin vs target.
• Account-level business plan delivery.
• Brand penetration and multi-brand adoption across key dealers.
• Dealer portal engagement and transaction metrics.
• Pipeline conversion and forecast accuracy.

Contributionto marketing and trade event success

What we offer you:

• Flexible work arrangements
• Competitive compensation package
• A fun and rewarding team environment
• Opportunity to work for an Australian Stock Exchange listed company
• Employee assistance program
• Paid parental leave policy
• Employee discounts of up to 50% on all our electrical products

To Apply

Come and make your mark with this global leader by applying today via the Apply Now button.

Breville Group is proud to be an Equal Employment Opportunity Employer.