Advance Online Retail Media expertise & holistic ORM strategic approach for EU
Partner closely with EU eCOM sales team & ORM stakeholders (e.g. playbooks, strategic guidelines, activation approaches, pilots)
Foster robust collaboration with internal stakeholders including upskilling & education
Analyse & drive scalable learnings for EU (e.g. from best practices, studies, data sources and experimentation) in close collaboration with internal & external teams
Develop & enhance measurement framework for ORM and closely track activation impact (full funnel)
