Regional Marketing Manager

• Develop and execute regional channel marketing strategies that align with commercial objectives, brand priorities, and sales targets while maximizing return on marketing investments.
• Build and manage collaborative marketing plans with retail, marketplace, and distribution partners to drive awareness, engagement, and sales performance.
• Optimize retail presence through merchandising initiatives, sales enablement programs, product training, and in-store marketing activities.
• Plan and implement integrated marketing campaigns, including point-of-sale initiatives, online advertising, promotional activities, and partner-driven programs.
• Support the launch of new products, services, and platform enhancements through cross-functional marketing planning and execution.
• Monitor campaign performance, analyze key metrics, and provide actionable recommendations to improve future marketing effectiveness.
• Maintain strong relationships with external stakeholders, agencies, and internal teams to ensure seamless campaign delivery and regional alignment.
• Travel within the assigned region as needed to support partner relationships, events, and business objectives.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in channel marketing, partner marketing, trade marketing, or a similar role within retail, e-commerce, consumer technology, or digital content industries.
• Proven ability to manage and grow marketing partnerships with external retailers, distributors, or strategic accounts.
• Strong understanding of digital marketing channels, advertising strategies, and customer acquisition tactics.
• Excellent analytical skills with the ability to translate marketing data and performance metrics into commercial insights and actionable strategies.
• Demonstrated success working cross-functionally in fast-paced environments while managing multiple stakeholders and priorities.
• Strong communication, presentation, and relationship-building skills.
• Fluency in Dutch and English; additional language skills such as French are considered an advantage.
• Strategic thinker with a hands-on approach, strong attention to detail, and a results-oriented mindset.
• Passion for books, reading culture, consumer technology, digital content, subscriptions, or related industries is highly desirable.

Benefits

• Fully remote working environment with flexibility and autonomy.
• Competitive salary package with performance-based bonus opportunities.
• Comprehensive healthcare and employee benefits from day one.
• Four additional long weekends annually around public holidays.
• Paid volunteer days to support community engagement.
• Unlimited sick leave policy.
• Flexible spending account.
• Dedicated learning and professional development budget.
• Complimentary device and access to digital content benefits.
• Regular learning sessions and knowledge-sharing opportunities.
• Enhanced maternity and paternity leave support.
• Collaborative, supportive, and growth-oriented company culture focused on work-life balance.